The FMB blog tour is over. It lasted for 30 days straight, and it’s time to sum up the results.
It’s impossible to quantify the effect of the tour in terms of sales – at the same time I was running several promos which boosted the sales much more. But the tour was never about sales: it was about getting exposure, reviews, followers. And in that, I’m quite happy with how it worked out.
416 people took part in the giveaway (if you’re one of them – I’m still waiting for the ballot results). My FB page and this blog received a few dozen new followers – which may not sound like a lot, but is a considerable increase over my average numbers 🙂 I got a lot of positive reviews, more importantly, ones that feel authentic rather than the store-bought “couldn’t put it down!”. A couple of bloggers did not put up a review, which I suppose means the books weren’t up their alley, which I don’t mind. All in all – money well-spent 🙂
One unexpected result of the blog tour was discovering the world of Host Blogs – that is, blog sites that thrive, and indeed exist, only to serve as hosts for blog tours. Some of them post several different blog tour stops a day. Looks like a lot of hard work, so I wonder what the incentive to operate something like that is. I can only assume it’s worth it 🙂
Here’s the list of all the tour stops, by category:
March 16th- Paranormal Romance Fans for Life – “Ghosts and Ghouls of Japan”
March 18th- C.S. Jameson – “Building the World”