As far as I’m aware, this is the most comprehensive list of book promo sites anywhere on the internet. The list was compiled from various online sources, most notably – Rachelle’s Window (go there and thank her! 🙂 she also lists Alexa rankings for the sites) and my own research. As of updating this on April 17th 2016, all the links below are working. Note that I can’t guarantee that the sites themselves are still working, that the forms lead anywhere, or that you will actually get anything for your money.
Majority of these sites advertise books when they’re free, as part of KDP Select or Smashword promo. If you want to promote a paid book, you usually need to pay extra.
Don’t forget you can also promote your tweets and Facebook posts on Twitter and Facebook, though that is known to be not very effective unless you know what you’re doing.
Also, make sure to follow Lindsay Buroker’s blog, as she always has the most up-to-date notes on what works and what doesn’t in advertising.
If you think I’m missing something, let me know in the comments.
As always, you can express your gratitude by purchasing one of my books 🙂
| URL | Free Ad | Paid Ad | Comments |
| 100 Free Books | $75-100 | $75-100 | |
| Amazon KDP Advertising | CPC min $100 | CPC min $100 | Amazon’s own marketing |
| Armadillo eBooks | Guaranteed | Guaranteed | $25 boost available |
| Addicted to eBooks | Guaranteed | registration required | |
| Ask David | $15 | one-time “promotion pack” | |
| Author Marketing Club | Membership + listing | ||
| Awesome Gang | Guaranteed | $10 | |
| Bargain eBook Hunter – now Hot Zippy | Guaranteed | ||
| Best Indie Books | $8-$30, free to premium members | Requires registration | |
| Book Butterfly | free option also available | (reportedly not working, see comments) | |
| Book Deals Daily | $5 | $5+ | |
| Bookpinning | Guaranteed | “Pinterest for Books” | |
| Book Daily | Membership + samples | ||
| Book Goodies | Guaranteed | ||
| Book Goodies | $5 | ||
| Book Goodies | $25 | ||
| Book Goodies For Kids | Guaranteed | Children only | |
| Book Matchers | Listing + search service | ||
| Book Tweeting Service (now Tweet Your Books | $59+ | ||
| BookBrowse | $2-7 pm | ||
| BookBub | Various options. $60+ | probably most effective right now. Novels only. | |
| BookGorilla | $40+ | May also post deals from other sites | |
| BookSlut | $175-$450 | ||
| Daily Free Books | Guaranteed | $7.5 | |
| Digital Book Today | Not guaranteed | 4 stars minimum | |
| Digital Book Today | Various options, $15+ | ||
| eBookSoda | $15 Flat Fee | ||
| eBooksForFree | $12 | ||
| eBook Daily Deals | Guaranteed | ||
| eBookLister | Not Guaranteed | Not Guaranteed | |
| Eat Sleep Write | Book plugs from $50+ | ||
| eBook Impresario | $20+ | ||
| eBooks Habit | Guaranteed | ||
| eBooks Habit | $10 | ||
| eFiction Finds | Guaranteed | $5+ | |
| eReader Girl | Guaranteed | $20 | |
| eReaderIQ | various options, $25-$180 | BookBub model, claim 150,000 subscribers | |
| eReader Cafe | Guaranteed | ||
| English Books XTME | $9-$30 | No longer guaranteed. For Amazon.de | |
| EReader News Today | Not guaranteed | Various options | Very limited selection, 4 stars minimum |
| Fiverr | $5 per service | individual people advertising your book | |
| Flurries of Words | $4+ | ||
| Free Books Hub | $10+ | ||
| Free Books | Guaranteed | ||
| Free eBooks | untested | ||
| Free eBook Dude | Guaranteed | ||
| Free Kindle Books&Tips | Not guaranteed,$25 | $30+ | 4 stars minimum |
| EReaderUtopia (Free Kindle Fiction) | Not guaranteed | Needs registration | |
| Free Kindle Giveaway | $10+ | ||
| Freebooksy | Not guaranteed | $50 | |
| Frugal eReader | Tweet package $15+ | ||
| Frugal eReader | $50+ | ||
| Frugal Freebies | $3-$8 | ||
| Fussy Librarian | Guaranteed | ||
| Get Free Books | Not guaranteed | ||
| Good Kindles | $10-$20 | ||
| Goodreads | custom budget | largely ineffective | |
| Hot Zippy | Not guaranteed | $15 | own several other websites |
| Humanmade | Guaranteed | Boost your listing – prices vary | |
| iAuthor UK | £0.6 per click | ||
| Ignite Your Boook | Guaranteed | ||
| iLove Ebooks | various options, $25-$300 | ||
| iLike Ebooks | $0.99-$9.99 | ||
| Indie Author Anonymous | $5 | $10-$20 | |
| Indie Book of the Day | Not Guaranteed | ||
| Indie Book Promo | Guaranteed | Four options, $25+ or small options, $8+ | |
| Indies Unlimited | Freebie Friday, 99c Thursday | ||
| International Book Promotion | $30 a month social media burst | One-off promotional events | |
| Jungle Deals | Guaranteed | ||
| Just Contemporary Romance | Romance only | various options, $10+ | |
| Kindle Book Promo | Guaranteed | ||
| Kindle Book Promos | Various options | ||
| Kindle Book Review | Not guaranteed | $5+ | |
| Kindle Mojo | Not guaranteed | $25+ | |
| Kindle Nation Daily | Guaranteed | ||
| Kindle Nation Daily | Various options, $100+ | number of options, effectiveness reduced lately | |
| Kindle Romance Review | various options, $25+ | Romance only | |
| KUF Ads | various options, $7.50+ | several websites, incl. DailyFreeBooks | |
| Kindleboards | various options, $35+ | ||
| Lendle | various options, $35+ | ||
| Lovely Books | KDP Guaranteed, Permafree $7.99 | ||
| Many Books | $25 | ||
| My Book and My Coffee | Guaranteed | On Hiatus | |
| My Book Buzzing | Guaranteed | Requires registration | |
| New Free Kindle Books | Free only | $5 | |
| Pixel of Ink | Not guaranteed | Very limited selection | |
| Pixel Scroll – NOW HOTZIPPY | $5+ | ||
| Reading Deals | Not Guaranteed | $15 | |
| Guaranteed | On the day. Must have account. | ||
| Robin Reads | $25 | ||
| Snicks List | Guaranteed | On the day | |
| Writerful Books | Free | Manuscript assessment and reviews | |
| YA Book Promo Central | Same as Indie Book Promo | YA only |
James Calbraith 
Please add our site to your list. https://www.ebookchristian.com/
$5 Book Promotions. $2 Marketing/Advertising. High quality, low cost.
Thank you.
A lot of the free ones are NOT free.
All genres welcome. Please include us on your list. Thank you. eBook Christian dot com. http://www.ebookchristian.com/
Reblogged this on Writer's Treasure Chest and commented:
James Calbraith has provided us with a blog post that contains links to 90 Sites to advertise our books. Thank you so much James! Your work and generosity is greatly appreciated!!
Reblogged this on Kate McClelland.
Reblogged this on Siefken Publications and commented:
going to have to check with my own list to see how it compares.
Reblogged this on and commented:
Greats of book advertising sites 🙂
Wow. Thanks for sharing. 🙂
Reblogged this on Chris The Story Reading Ape's Blog and commented:
Thanks to James for this extensive list of links 👍😃
Reblogged this on lucinda E Clarke and commented:
A really helpful list – sharing this in case it helps.
Reblogged this on Lizzie Chantree and commented:
Great list of sites to promote free book days, via James Galbraith.
I wish i’d found a list like this when I began my first book promo! Great blog post James. Reblogged on http://www.lizziechantree.com
Reblogged this on Kim's Author Support Blog.
Reblogged this on Archer's Aim and commented:
Here’s another good list of book promotion sites with a table break-down of cost and comments…
Reblogged this on Linda Bradley.
This article by James Galbraith was written in 2013 and it’s a bit out of date. Readers In The Know (www.readersintheknow.com is much more modern and current for sites to promote your book. Also see http://www.BookwormWorld.com and they will exchange book reviews for free as well.
I actually update this regularly, 2013 is just the date of the first post.
Sorry I didn’t realize you update regularly. The initial date is misleading. You do have a very fine site
http://www.bookwormworld is a new site and does great free promos for books and is a source of free kindles and sends out a weekly Newsletter as well to help book promos. Will give you a review as well but right now only doing review exchanges.
Every promotion is a good promotion, it’s never enough. And this one is for free: https://katherinemilkovich.wordpress.com/promote-your-ebook-for-free/
Good luck! 🙂
There’s a new book promo site and book review service site:
http://www.bookwormworld.com
Check it out.
Best to all of you!
The Team at Bookworm
Great site. For free book promotion also try: http://bookbongo.com/
Thanks,
Michael
Hi, I would like to recommend my site http:\\www.booksliced.com it is great for sending you a daily newsletter of free Amazon ebooks or creating custom alerts. Authors can send their book submissions for free. Thank you.
Target your Kindle readers for only $5. Discount Books Daily is a free email subscription service that promotes deeply discounted ebook deals to over 35,000 members. Our members receive customized, clutter-free weekday emails. Sign up on Fiverr, and we look forward to hearing from you!
https://www.fiverr.com/milesliedtke
Great list! We’d love to be included: http://www.ebooksoda.com/authors/
We include all retailers in our promos, not just Kindle.
We promote to the UK, US and Canada.
We don’t require any reviews for new releases.
Thank you 🙂
Sha, eBookSoda
Post free and 99c Kindle promotions here: http://ebooksforfreeinc.com/
I have a facebook group, dedicated to independent Science Fiction and Fantasy authors who want to get their word out about their free promotional days on Amazon and other sites:
Free Science Fiction and Fantasy Ebooks
https://www.facebook.com/groups/1328623707163945/
At Flurries Unlimited, we promote books without any requirements as to number of reviews or rating. Check us out at: http://flurriesofwords.blogspot.com/
Thanks for the help! This will save me hours! ~ Rebecca
Thanks very much. As a newbie this will help me greatly.
Reblogged this on Readers' Junction.
Here is an interesting new approach to ebook promotion I would like to share. We list your book on content rich pages and share it through our large and constantly growing social media following.
It is super simply to submit an ebook and always free:
http://guymcbryde.com/?page_id=2351
Think of it as Pay-Per-Click advertising without having to pay per each click!
Your Ebook does not have to be free, and once we list it, it stays live on our pages for as long as the Ebook is available for download.
You can promote your site at Writerful Books for free:
(Only accepting contemporary fiction, historical fiction, literary fiction & memoir)
http://writerfulbooks.com/promote-your-book/
Hi James,
Thank you for creating your list of promotion sites. We’d really appreciate it if you’d add our site to your lists of useful resources.
We’re Books Butterfly and we do $0.99 book and free book promotions to our email lists of 125,000+ email subscribers. We have 128,888+ daily active readers across all our sites and blogs and lists.
Our Page for Paid Book Promotions
http://www.booksbutterfly.com/order/paidbookslots/?tag=op250_lists_3_jamescalbraith
Our Page for Free Book Promotions http://www.booksbutterfly.com/order/?tag=op250_free_lists_3_jamescalbraith
Books Butterfly
Where we promote: http://www.booksbutterfly.com/order/wherepromote/
Thank you for such a comprehensive list. I wonder if you might have the opportunity to add a few specific to the romance genre. The JUST Sites (www.JustRomanticSuspense.com, http://www.JustContemporaryRomance.com and http://www.JustParanormalRomance.com) all have advertising options for every budget. They also offer free guest blogging.
Thank you again!
I tried using Booksbutterfly, and several authors are reporting that their ads did not run, and that we cannot get in contact with Booksbutterfly through the form or email address listed. If you use this service make sure your ad runs, and be prepared to learn about Paypal disputes and claims should you need to get in touch with the service.
This is what I sent the email address provided: I have the payment receipt for my Booksbutterfly advertisement, however, I do not have confirmation that the advertisement was posted. I also sent this email as a reply to my payment and filed out the form on your website in order to reach you. I am following up to see if my ad ran two days ago, as the requested day was on December 4th. Please send further instructions if there is a step that I did not complete on my end. I heard about Booksbutterfly from other authors and am excited to use the service. Thank you!
I also contacted through the form and on facebook. Good luck, everyone.
thanks for the info. I’ve updated the list with a comment, we’ll see if Booksbutterfly responds.
Have you heard anything? I just paid for one after hearing Booksbutterfly recommended by a marketing guru…
I had a HORRIBLE experience with the guy who runs this company, and I got some of my money back from my credit card.
Reblogged this on My Writing Journey Through Hell and commented:
This article is a favorite of mine and so useful! A must read for any author looking to promote their book(s).
Reblogged this on B-Movies In A Book.
Budget Bookworm: http://budgetbookworm.com Free and Paid ($5 for email blast insertion, free for website promotion) Also offers paid option to facilitate honest reviews with their review team.
Great article, I also found that the people who made my cover offered to advertise my book upon their own website too (it was part of their premier service) at http://www.jdandj.com it’s another angle for authors.
Thanks, DM Daye
You can also try:
TheReadingsofa.com
They have good results.
http://www.ilikeebooks.com is another site for you to list your book on.
http://NewFreeKindleBooks.com is another site that will list your free and discounted eBook.
At http://www.humanmade.net authors, writers and poets can have a dedicated profile page showing their biography and summary of their books, also, each book will have a dedicated page with commenting, rating and sharing capabilities for FREE. If authors want to have a boosted listing, they can enroll in Boost-Your_listing (BYL) and get a special ad that will be displayed across the website based on genre type or other criteria for a minimal fee.
Hi James,
http://bookbzz.com is free to list a book for free. Premium membership gets you access to our premium services detailed at http://bookbzz.com/benefits-premium-membership/
Ask David is not free. They have you go through everything letting you believe it is free and then after you hit submit they want you to buy a supporting package before it will be promoted. It is false advertising and very misleading.
Thanks for the heads up. Looks like they’ve changed the some things since I last used them.
I have a site I would like you to consider adding to your list of book promo sites.
My site is http://bivric.com
BIVRIC is a site that features and promotes self published authors via interviews and book blurbs, I also post articles on marketing self published books. No fees required. I accept any genre and prefer full length books, not novellas or how to books less than 100 pages.
Feel free to point self published authors my way if they would like to be interviewed.
Done. I might try it myself – let me know if you have any slots for December 🙂
Great list! Would you consider adding internationalbookpromotion.com ? We offer services as well as FREE publicity. We also welcome guest posts
I’ll certainly check it out. Do you have a regular promo feature that I can link to, or is it just one-off events?
You can link it to the Social Media Marketing service that we are offering right now 🙂 http://wp.me/P3Z97N-ex
That’s a great list, James. Hope you don’t mind me re-blogging and tweeting about it. 🙂
I never say no to free publicity 😉
Reblogged this on YOURS IN STORYTELLING… and commented:
I am ALWAYS hunting up new places to advertise my latest releases.
How about you?
Check out James Calbraith’s VERY comprehensive list of websites where you can advertise your next e-book release!
Good luck and sell a bunch!
yours in storytelling,
Steve Vernon
Reblogged this on Wo3lfMad and commented:
For those of you who are wondering about sites to advertise your books, author James Calbraith compiled a list of 90 sites you can use. Some are paid, some are unpaid. A lot of them are useful when you’re having a giveaway as they only promote free books. If you have a new book coming out and you want to get new eyeballs on your name and work, use one of your previous books as a temporary (or permanent) loss-leader. A lot of these sites will come in handy for this.
So, if you have wondered about promoting your book, this list should be able to guide you. As far as I am aware, it is the most comprehensive list out there. I could be wrong, of course, but if I am, someone can correct me.
At the very least it’ll provide you with options. It’s good to have options.
Reblogged this on Lori Schafer's Short Subjects I Feel Like Writing About and commented:
Thanks to James Calbraith and Rachelle Ayala for compiling & posting this amazing list! 🙂
Thank you, James! You’re my new favorite person 🙂
Thanks, glad to have helped 🙂
Fabulous list! Also, don’t forget Book Gorilla and Kindle Nation Daily. They are inexpensive and have a good email blast.
Oops, I am so sorry! I see you have listed it. My apologies.
Reblogged this on Authordiscovery.com and commented:
This is a very comprehensive and helpful list!
http://www.freekindlegiveaway.com/sponsors/
Reblogged this on On Writing & Editing and commented:
thank you, James Calbraith
Reblogged this on James Calbraith and commented:
I finally got around to updating my list of book advertising sites. Dead links were removed, and some more sites added. HTH!
Would you consider adding http://readingdeals.com to the list? It’s a new free and bargain site launched on July 11! Thanks for the consideration.
Sure – do I get a guaranteed slot out of that? 🙂
Well, look at that, we are on the list! Thanks James… For your free gift email RJ @ info @ readingdeals.com 🙂
Also Bookish.com accepts ads from indie authors as well as publishers and other businesses.
Spot on with this write-up, I truly believe this site needs far
more attention. I’ll probably be returning to read more, thanks
for the info!
1shotpitch.com is a free resource to advertise your book, writer’s blog and more.
+1 for http://oneshotpitch.com/
Yes, good article indeed, I can help and give my 5 cents, I used a few different sites to market my sites and one I can sugges for advertising books, one I used is http://www.boostasite.com It was free and had an Authors category.
http://www.ebooksgrowontrees.com has excellent advertising!
Great list, I would add http://BookCanyon.com on that list
Wonderful list! Has been a great help in starting my life as a writer.
Another is http://www.bookwormempire.com
Inexpensive & allowed my book to be featured.
A new website where you can promote your Kindle books: http://www.efictionfinds.com.
Please consider adding Book Deals Daily http://bookdealsdaily.wordpress.com/
Hi, I have updated now.
Regards,
Magdalena
Great list. Thanks.
Thanks for the time you took to compile this list. It is appreciated. I will make sure to give thanks to Rachelle as well. All the best with your writing endeavors.
Cheers, great list, thank you…
Fantastic, James. Thanks very much.